Case Study - Volusia Motorsports - New Smyrna Beach, FL

Tia Robinson | 07/04/2016





Most motorcycle dealerships are run by passionate motorcyclist enthusiasts who wanted their very own ‘toy store’ and the crew at Volusia Motorsports in New Smyrna Beach, Florida is no exception.  Megan Pallemaerts, Marketing Manager at Volusia Motorsports, knows that even though she’d love to be at the races all-day, every-day, it’s important to share that level of enthusiasm with their customers on a regular basis. In fact, she is always on the hunt to find ways to give their customers ‘fun on wheels.’ 






One of the fastest, easiest, most dependable ways to communicate with customers on a regular basis is through email.  So, Megan was delighted to use the new Firestorm email system to start sending fun emails to her customer list. After seeing the cool graphics and templates available in Firestorm, she invested the time it took to learn the program and start sending emails from Firestorm right away.





Using the fully themed templates within Firestorm, Megan is consistently getting 25-26% open rates in each one of her emails.  Additionally, she’s asking folks to sign up for her newsletter now and dropping those emails into Firestorm.  Her list has DOUBLED in the 2 months she’s been putting a focus on email marketing.  Plus, according to Megan, there has been tons of engagement with each email she sends.  She’s loving how easy the system is to use and that she’s able to send out really creative emails in a matter of minutes without having to have a graphic artist on staff to create custom emails each time.   It’s all done for her in Firestorm.

Want to have an email marketing program that is designed just for the Powersports industry that can help you get that


kind of positive response from your emails? The Firestorm email program is included for FREE within the Local Web Dominator program. Give us a call for a FREE demonstration or to get a FREE quote on the Local Web Dominator program: 877-242-4472 or visit us online at 



PSM Marketing

825 Highway 74 South
Peachtree City, GA 30269
Tel: (877) 242-4472
Int: (770) 692-1750
Text: (770) 692-1750