Bullseye Program

Multi-Channel Marketing

The Bullseye program puts your dealership in-front of thousands of your most viable prospects by utilizing several online and offline strategies. We boost traffic to your website. We get prospects to self-identify if they’re interested in buying something from you right now. We automatically send your website inventory visitors a buy-back email. Then our internal call center picks up the phone and sets appointments and generates Hot Leads for your team.

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Identify Active, Inactive & Conquest Riders in Dealer's Top-Performing Zip Codes
Past Customers Re-targeted in Facebook & Instagram
3 Programmatic Emails sent to Past Customers
Prospects Self-Identify if they are in the Market
Completed Surveys & Email Clicks are Onboarded (Connect Device ID to customer information to track inventory page visits)
Inventory Page Visitors Receive a 1-to-1 Buy Back Email
Mail Them 6x9" Variable Print Postcard
Our In-House BDC sets Sales Appointments & Identifies Hot Leads
Dial-Into DMS to Provide ROI Report

Latest Reviews

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Ashley Kioski
10/22/2020
I recently did some house cleaning on our website and made some updates to make the site more user-friendly, updated/ removed outdated information and verbiage, added some new features, etc. Tia was extremely helpful and made all of my updates in a timely fashion and worked directly with our designers to make the necessary changes needed and always kept me in the loop. She also provided me with several how-to guides and walked me through the processes of the things that I could do from my end. And from that I learned a lot about how to navigate the website from my end without needing to reach out to you guys and making quick fixes that I need (something that I wasn't very familiar with or confident on doing on my own before). The entire PSM team has been more than helpful anytime I have reached out and goes above and beyond to help! Thank you again for all being so awesome and great to work with! (Employee: Tia Robinson)
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KELLEY SCHWARTZ
10/15/2020
John and Alyssa were fantastic in putting our new website together and making sure we transitioned without a hiccup. They were available anytime we had questions or concerns and the entire team is just a pleasure to work with. We look forward to working with PSM for our marketing needs. Thank you so much PSM! (Employee: Alyssa Hines, John Ambuehl)
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Alexis Aguilar
10/1/2020
Sabrina was awesome and had everything ready to go ON TIME and beating a very small time frame we had! Awesome work and our company really appreciated everything. HIGHLY RECOMMEND! (Employee: Sabrina Deyoe)
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Jon Juronoc
10/1/2020
Sabrina Deyoe is always a pleasure to work with! She is very knowledgeable and is always willing to help with anything our dealership team needs. There is nothing she has not been able to help with and is great at anticipating our needs. Every time I reach out to her she is very prompt at handling whatever we need done. Thanks Sabrina & PSM for everything you do to help make Wolverine H-D successful!! (Employee: Sabrina Deyoe)
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Ryan P
9/25/2020
Although I am not from a dealership, I'm leaving this review because I have never worked with a support team with such fast response times and the outstanding willingness to help. If this is how I am treated as a third party, I can only imagine being treated as a client. Lauren and Alyssa are simply unmatched. My best advice, keep them forever and your business with thrive. (Employee: Lauren Linenfelser, Alyssa Hines)
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Mike Pfab
9/11/2020
Over the years, I've worked with a number of companies providing digital services. In my experience, it is rare to find one that can stand behind their promises and deliver top-shelf customer service, but that is exactly what PSM Marketing and Tia Robinson have done. Tia and her team provide the attention to detail across our multiple SEM accounts with lightning-quick response times. The follow-up on requested changes for our accounts is fantastic. Simply put, if Tia is handling it, it's going to get done and get done right. (Employee: Tia Robinson)
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Jim Snyder
8/13/2020
Lauren was a pleasure to work with during the setup process of our new websites!! (Employee: Lauren Linenfelser)
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Hugh Huff
8/11/2020
Thanks Staci....great job with the set of slides ! Great work...WOW! Cheers, Hugh Huff
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Brett Sassaman
7/30/2020
Lauren made the process of refreshing our website a breeze. She was attentive, great to work with, had excellent suggestions and feedback for our design, and ultimately helped us come up with the best looking / functioning site we've ever had. Thank you Lauren and team! (Employee: Lauren Linenfelser)
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J H
7/27/2020
Whenever I have requested changes to our Website, Alyssa has responded promptly and accurately made the requested changes. It is great to work with a team member that understands our needs and works quickly to make changes to our website. Thanks! (Employee: Alyssa Hines)

PSM Marketing

825 Highway 74 South
Peachtree City, GA 30269
Tel: (877) 242-4472
Int: (770) 692-1750
Text: (770) 692-1750

Questions?